“What’s developed around this Nonfungible Token (NFT) technology is community. Which is really interesting to think about. These digital asset representations directly correlate to people in the real world. People buy into owning a digital asset but also being a part of a community.”
— Kwasi Asare on Keeping Innovation Alive - The Podcast
My guest Kwasi Asare, is a Creative Visionary, Entrepreneur, Marketer, and Business Development Executive. He is the founder of The FEEDIA Agency, a global strategy company and Co-Founder of ESAIYO, which connects, preserves and displays important identity and historical data related to NFT's, physical, and virtual objects. He's a fellow member of the Fast Company Executive Board. He considers his time spent at Sony Music and Bad Boy Entertainment as the catalysts for his career in innovation. Some artists and brands that have benefited from his expertise include P.Diddy's Bad Boy Brands, Ciroc Vodka, Sean Jean Fragrance, Estée Lauder, Ice Cube, Pharrell, Prince, LL Cool J, Snoop Dogg,Outkast, The Roots and Warner Music Group. Kwasi is also a part of a Decentralized NFT Art based Community called the Billionaire Zombies Club. It is a community that he and I are both members.